Helpful marketing insights, tips and tools for growing small businesses
Now that your LinkedIn profile is up-to-date and you’re building your network, it’s time to manage an active, effective profile.
From auditing websites to managing our CRMs, looking up lead data and occasionally browsing memes, our team spends a lot of time online, mostly through Google Chrome. Our team utilizes Chrome for its versatility, ease of use and security benefits. We also take advantage of many Chrome Extensions — a big addition to what makes Chrome so seamless to use.
So you’ve decided to invest in attending a trade show as your newest sales opportunity. Trade shows can be an effective way to bring in a lot of new leads in just a few days, but, if you don’t plan ahead of time, this tactic to meet leads can quickly fall short.
With over 500 million registered users, LinkedIn has become a powerful tool to connect with colleagues, friends and potential job applicants. And while you may be familiar with reading articles and posting jobs on the platform, you may be missing one key component of the platform: cultivating new leads.
As Instagram continues to grow in popularity, the ways you can leverage your channel are expanding.
With the use of stories increasing, the launch of IGTV and in-app sales, businesses are finding new ways to engage their audience with their products and services. But have you considered how you can use your channel to promote your events?
For most businesses today, social media is at least part of their marketing strategy — if not an integral feature. And while managing a successful profile may seem as simple as snapping a photo, adding some copy and posting in some cases, there’s much more that needs to go into effective social media marketing.
Featuring 1 billion active users as of July 2018, Instagram has become a key medium for many businesses to reach their audience.